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Harley-Davidson, Inc.

HOG Consumer Discretionary Motor Vehicles
$28.30
Today
as of Sep 4, 16:50 ET
Last 30 days +11.90% Jul 28 → Sep 04
$24.24 $25.33 $26.42 $27.51 $28.60 Jul 28 Aug 05 Aug 12 Aug 20 Aug 27 Sep 04
Open
$27.49
High
$28.86
Low
$27.49
Volume
$1M
Avg Vol
$3M
Mkt Cap
$2.7B
P/E (TTM)
6.95
Beta
—
52w High
$31.25
52w Low
$17.09
Div Yield
—
Shares Out
—

Recent Press Releases & News last 60 days · 12 items

Aug 27 · 23:11 Simply Wall St.
Harley Davidson (HOG) Rebound Puts Fair Value Back In Focus
Aug 27 · 19:09 Simply Wall St.
Harley Davidson (HOG) Stock Looks Cheap On Earnings While Broader Checks Look Pricey
Jul 28 · 12:55 Zacks
Looking for a Fast-paced Momentum Stock at a Bargain? Consider Harley-Davidson (HOG)
▸ Show all 12 press releases & news Free account →

Overview

52-week range
$17
$31
79% of range
Avg surprise (last 3)
-4.2%
Avg reaction (last 2)
+5.5%
100% positive
Latest IV / EM
50%
EM ±2.1% · $28 · Sep 4

Earnings trends

EPS — actual vs estimate Actual Estimate
$0.22$0.94$1.66$2.38$3.10 Actual $2.04Actual $1.22Actual $1.38Actual $1.72Actual $1.63Actual $0.91Actual $1.07Est $0.80Actual $0.88Est $0.99Actual $3.10Actual $0.22Est $0.34Actual $0.75 MarJunSepMarJunSepMar/2025Jun/2025SepMar/2026Jun
Revenue vs Net Income Revenue Net income
$0$352M$704M$1.1B$1.4B Sep 24Mar 25Jun 25Sep 25Mar 26Jun 26

Earnings history

DatePeriodActual EPSEstSurpriseYoY %ΔDay reactSource
Tue Jun 30, 2026Jun 2026 $0.75 — — — — financials
Tue May 5, 2026Mar/2026 $0.22 $0.34 -35.3% -79.4% +8.2% earnings
Tue Sep 30, 2025Sep 2025 $3.10 — — — — financials
Wed Jul 30, 2025Jun/2025 $0.88 $0.99 -11.1% — — earnings
Thu May 1, 2025Mar/2025 $1.07 $0.80 +33.8% — +2.8% earnings
Mon Sep 30, 2024Sep 2024 $0.91 — — — — financials
Sun Jun 30, 2024Jun 2024 $1.63 — — — — financials
Sun Mar 31, 2024Mar 2024 $1.72 — — — — financials
Sat Sep 30, 2023Sep 2023 $1.38 — — — — financials
Fri Jun 30, 2023Jun 2023 $1.22 — — — — financials
Fri Mar 31, 2023Mar 2023 $2.04 — — — — financials

Financials

Income statement (quarterly)

MetricJun 2026Mar 2026Dec 2025Sep 2025Jun 2025Mar 2025Dec 2024Sep 2024
Revenue$1.23B$1.17B—$1.34B$1.31B$1.33B—$1.15B
Cost of revenue$809M$794M—$799M$751M$771M—$619M
Gross profit————————
Operating income$76M$23M—$475M$112M$160M—$106M
Net income$80M$24M—$377M$108M$131M—$119M
EPS (diluted)$0.75$0.22—$3.10$0.88$1.07—$0.91

Balance sheet (quarterly)

MetricJun 2026Mar 2026Dec 2025Sep 2025Jun 2025Mar 2025Dec 2024Sep 2024
Cash & equivalents$1.90B$1.81B$3.09B$1.78B$1.59B$1.93B$1.59B$2.24B
Inventory$501M$622M$731M$512M$630M$712M$746M$682M
Total current assets$4.59B$4.74B$5.59B$8.24B$5.15B$5.65B$5.00B$5.89B
Total assets$7.25B$7.25B$8.04B$10.57B$12.05B$12.38B$11.88B$13.03B
Long-term debt$1.13B$1.13B$1.65B$3.15B$4.37B$4.96B$4.47B$4.74B
Total liabilities————————
Total equity$3.10B$3.08B$3.14B$3.57B$3.32B$3.17B$3.17B$3.43B

Implied volatility — last 90 days

37%60%84%108%131% Jun 07 — IV 52% · EM ±4.9%Jun 08 — IV 53% · EM ±4.4%Jun 09 — IV 52% · EM ±3.7%Jun 10 — IV 62% · EM ±3.7%Jun 11 — IV 93% · EM ±3.9%Jun 15 — IV 46% · EM ±3.4%Jun 16 — IV 51% · EM ±3.0%Jun 17 — IV 59% · EM ±2.5%Jun 19 — IV 37% · EM ±4.1%Jun 22 — IV 46% · EM ±3.8%Jun 23 — IV 51% · EM ±3.7%Jun 24 — IV 50% · EM ±2.9%Jun 25 — IV 61% · EM ±2.6%Jun 29 — IV 52% · EM ±12.3%Jun 30 — IV 51% · EM ±11.8%Jul 01 — IV 49% · EM ±11.3%Jul 02 — IV 51% · EM ±11.4%Jul 03 — IV 52% · EM ±11.4%Jul 06 — IV 52% · EM ±10.9%Jul 07 — IV 52% · EM ±10.6%Jul 08 — IV 54% · EM ±10.8%Jul 09 — IV 54% · EM ±10.7%Jul 10 — IV 61% · EM ±9.5%Jul 13 — IV 68% · EM ±9.4%Jul 14 — IV 63% · EM ±8.4%Jul 15 — IV 71% · EM ±8.9%Jul 16 — IV 74% · EM ±8.8%Jul 17 — IV 73% · EM ±8.1%Jul 20 — IV 91% · EM ±7.6%Jul 21 — IV 111% · EM ±8.0%Jul 22 — IV 132% · EM ±7.8%Jul 27 — IV 54% · EM ±4.5%Jul 28 — IV 51% · EM ±3.7%Jul 29 — IV 76% · EM ±4.5%Jul 30 — IV 92% · EM ±3.9%Aug 03 — IV 55% · EM ±4.6%Aug 04 — IV 58% · EM ±4.2%Aug 05 — IV 55% · EM ±3.2%Aug 06 — IV 126% · EM ±5.3%Aug 10 — IV 42% · EM ±3.5%Aug 11 — IV 43% · EM ±3.1%Aug 12 — IV 59% · EM ±3.5%Aug 13 — IV 88% · EM ±3.7%Aug 17 — IV 43% · EM ±3.6%Aug 18 — IV 51% · EM ±3.7%Aug 19 — IV 43% · EM ±2.5%Aug 20 — IV 48% · EM ±2.0%Aug 24 — IV 42% · EM ±3.5%Aug 25 — IV 43% · EM ±3.1%Aug 26 — IV 53% · EM ±3.1%Aug 27 — IV 52% · EM ±2.2%Aug 31 — IV 41% · EM ±3.4%Sep 01 — IV 50% · EM ±3.6%Sep 02 — IV 40% · EM ±2.3%Sep 03 — IV 50% · EM ±2.1%

Sector peers

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WMT
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MA
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COST
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$410.4B $916.00+0.0%
PG
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$341.6B $147.21+0.5%
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